Post

Truecaller app's revenue under pressure again after the rollout of CNAP for consumers. Truecaller has 320 to 350 million MAUs in India, which is roughly 60 to 65 percent of their user base and most of them are free accounts, which give ad revenue to Truecaller. MAU is monthly active user. Previous pressures were: Telcos were already offering cheaper CNAP business alternative or verified business. Google Algo change hit the ad revenue and real money gaming ban